Cannabidiol (CBD) is found in the form of oils, edibles, body lotions, coffees, and more. And it’s no surprise that CBD makeup is fast gaining popularity, too. Recently, makeup brands have started incorporating CBD into things like concealers, primers, and foundations. But is CBD-infused makeup legit?
Makeup doesn’t have a great reputation as being good for your skin. And most beauty experts would encourage you to wash it off as thoroughly and regularly as you can. Some ingredients in makeup will block your pores or cause dry or irritate your skin. However, certain makeup brands incorporate CBD into their products, particularly primers and foundations.
Is it a gimmick? Is it for real? Let’s break down what we know (and don’t know) about the science behind CBD and skincare.
CBD-infused makeup seems to have some potential benefits for skin
CBD has a number of potential benefits for skin, according to the available research.
CBD is a powerful antioxidant, which helps to fight the damage on your skin caused by free radicals and oxidative stress. Oxidative stress is bad for your skin because it affects your collagen production and causes inflammation. This means your skin will lose elasticity, leading to premature wrinkles.
Another reason why CBD-infused makeup is good for your skin is because it’s powerfully anti-inflammatory. It binds to your skin receptors and works on decreasing inflammation. This aspect of CBD offers a lot of potential for people with skin conditions that are caused by inflammation like eczema, rosacea, and psoriasis.
A 2014 study published in the Journal of Clinical Investigation has shown that CBD may have great potential for acne. Emphasis on potential! CBD’s anti-inflammatory properties are also helpful in controlling sebum secretion. Sebum is the oily layer that the skin produces, and when it’s in excess, it’s one of the causes of acne. CBD helps to regulate the production of lipids like sebum, helping in the prevention of acne. Finding a CBD-infused makeup product that actually helps to prevent acne is great for folks who want to wear make-up but find that it aggravates their acne.
CBD might also have antibacterial qualities, which can tackle bacterial activity in the skin, another acne trigger. However, research on both these things is still limited and developing.
Is it anti-aging? Ahem…
Many CBD brands are promoting that CBD has anti-aging effects. There is no evidence that suggests that CBD prevents premature wrinkles, although it does have antioxidant properties and anti-inflammatory properties. Inflammation gets in the way of the skin’s natural regenerative process. CBD-infused makeup could prevent that inflammation, allowing the skin to self-repair and helping reduce signs of aging.
CBD products can be gimmicky
Because the CBD makeup market is rapidly growing, some brands are creating all kinds of CBD products that don’t really make sense. Most of the benefits of including CBD in cosmetics are because of its benefits in skincare and health. Products like CBD mascara aren’t really beneficial — even though some brands claim that it can promote lash growth, there is no evidence to suggest this is true. Like with most things, try to rely on common sense, as well as the science.
CBD-infused makeup is not likely to harm your skin
Generally speaking, CBD is not harmful to the skin and usually suits all skin types. A non-CBD ingredient is likely the cause of nay irritation. As with any cosmetics products, do a test on a small patch of skin to see how your skin reacts. Stop using the product if it causes any irritations.
Hemp seed oil is not CBD oil
Certain brands have gotten some heat and been accused of “#weedwashing.”
Which is when cosmetics market themselves as CBD products when they only contain hemp seed oil. Take note that hemp seed oil doesn’t actually contain CBD. Although they both come from the hemp plant, they’re two different things.
So, is CBD-infused makeup legit?
It can be! Studies are still ongoing, so nd there isn’t a lot of clinical evidence. At least not enough for us to be able to make any sort of claims. But what is available suggests that CBD can be helpful for your skin. And makes a positive, non-harmful addition to your make-up products.
Watch out for gimmicky or poor-quality products. As with all CBD products, quality is important, and you should never put a sub-par product on your skin. As the CBD industry increases, CBD makeup will likely become a bigger trend. But make sure you do a little homework before investing in any CBD products.
Sian Ferguson is a freelance writer based in Cape Town, South Africa and she has written for publications such as Healthline, Greatist, and Psych Central to name a few.